What Is The Size Of A Facebook Group Cover Photo

Facebook groups are an essential office of social media marketing for an increasing number of businesses – particularly those who are creating value-based groups for their clients. These groups are incredibly useful in terms of establishing an online community!

Facebook groups are dandy for finding new ways to build relationships with your clients and to give them i-on-one back up past offer new and exclusive data simply for them. With Facebook group features being updated frequently, those groups are becoming even more useful for both businesses and the group'south members.

There's a lot that goes into creating a great Facebook group, and most businesses terminate upwardly so focused on the content and engagement that they forget almost some of the smaller details that can make a big touch on. One of those not-so-pocket-size details is your embrace photograph, which is so much more than than "simply a picture to fill the space."

In this post, nosotros're going to look at how to create an incredible Facebook group cover image, including the perfect Facebook grouping comprehend photo size and the best practices you need to make your group stand out.

The Perfect Facebook Group Cover Photo Size

The perfect Facebook grouping cover photograph size is 1640 ten 856 pixels. These banner dimensions give a one.91:1 aspect ratio.

If y'all don't use these exact dimensions, y'all could stop up having your photo cropped and cut out crucial information, like this:

Before you lot start creating a new cover photo, it's of import to know the ideal Facebook group embrace photo size. This ensures that none of your images volition be cropped incorrectly and skewing the prototype which wouldn't give y'all the perfect look that you were going for.

I matter that I want to address clearly here is that Facebook's result embrace photo and Facebook's personal / business organisation profiles utilize dissimilar dimensions.

I stress this considering I've seen a lot of brands effort to just utilise their Facebook page cover photo within Facebook groups. These sizes are unlike and are non optimized to be displayed the aforementioned across different Facebook pages.

How to Create a Facebook Group Cover Photo

Creating Facebook group encompass photos is easier than always with Snappa's drag-and-drop design software, especially since nosotros just rolled out new Facebook grouping cover photo templates this month.

Here's a video tutorial nosotros made to help you easily repurpose one of our Facebook grouping cover photo templates in less than five minutes. Cheque it out!

To make things fast and uncomplicated, select "Facebook grouping embrace photograph" from our design presets.

Once yous do this, you lot'll be able to either create a new design from scratch, or employ one of our fully customizable templates to brand things a piffling easier. I'one thousand dreadful when information technology comes to anything artistic that isn't writing, and then I ever opt to utilise a template. At that place's a huge diverseness bachelor, so you tin notice one that meets your needs.

When you select a template, you'll see right off the bat that you lot can customize everything nearly the prototype, switching out the background to a photo of your own or using one of our loftier quality, gratis stock photos. Yous can use design effects, swap out text, add together in graphics, and more.

Why Your Facebook Grouping Cover Photo Matters

Your Facebook group cover photo is stretched across your entire group page, and it's larger than the average page or personal contour comprehend photograph. There currently aren't any "contour" pictures hither, and so this is your 1 shot to make a big visual first impression right away.

Your group embrace photo will really gear up the tone for your grouping and can convey what information technology is that you lot're trying to accomplish. A strong cover image can lend credibility to the group quickly and show that you lot're taking information technology seriously. Since embrace photos are ane of the just things you can see about a group if information technology's closed before you're granted entry, you need to exist using it to your total advantage. Your encompass prototype can help increment the number of potential members interested in joining.

All-time Practices For Facebook Group Embrace Photos

Aside from using the right cover photo size (which is so important information technology got its own section, thendelight have note of that!), there are some essential best practices y'all should follow when creating your own new group artwork.

Add Some Exposition

One purpose of the Facebook grouping comprehend photograph is to capture the attending of potential new members and go them interested. Sometimes the best mode to do that is add text that explains exactly what your group offers in addition to that strong visual component.

The Facebook group beneath does exactly that. One small line of text is all that'due south needed: "A community for freelancers, artists, and entrepreneurs" notes that exactly who this grouping is for, increasing the likelihood that this audience volition take discover if they see the image.

Use Clean, Loftier-Quality Images

Simple really tin can be best when it comes to pattern work, because information technology positions the content you want to highlight front and center with piffling contest.

In this example from Bark Box'south closed group, they practise list the grouping proper name, with the just existent image existence a dog practically smile on a pile of toys. Since this is everything the company (and its customers) could ever dream of, information technology's a simple prototype that'due south incredibly constructive. Information technology'south a high quality prototype, as well, and it looks clean and well-organized. All the white space in the image works in favor of the image instead of against it.

Include Visible Branding if Possible

If your Facebook group is continued to your concern in any way, practice your followers a favor and brand sure that's clear in the cover photograph. If they're already following your Page and don't know y'all have a group, this tin clear up confusion.

Some businesses volition take a total-on brand logo as a role of their group paradigm. AdEspresso does that here, using the AdEspresso man (which all customers volition immediately recognize) as the master prototype:

You tin can also get subtle. The Facebook encompass photo for the FightCamp community, for example, doesn't take a big logo overlaid on the center of the image or text descriptions, simply it does take that distinctive black-text-on-white-background "FIGHT" on the gloves and handbag, which is instantly recognizable. As long as your followers can track that it's you and that what you're doing in the group is making a branded bear on, yous're all set.

Watch Out for Mobile-Only Cropping

This is a big ane. The very top of your paradigm and very lesser of your prototype will be cut on mobile, even when you're using that ideal Facebook group cover photograph size. In social club to forestall anything of import from being chopped off (like key text or design elements that explain what you lot're doing), go out those portions of your image gratuitous of anything of import. Fill the space with empty design elements or whitespace that won't matter if information technology gets cut.

The cover photos you cull for your Facebook grouping volition be one of the get-go things that potential members find, and it can set the tone for the unabridged group especially when information technology's first getting started. It's important, and y'all should look at it equally a cardinal part of your group'due south branding. And if that grouping is tied to your business organisation, in any way, it direct reflects on your business'southward branding, too.

When yous're creating your cover photo, proceed in mind that uncomplicated graphics can have bang-up results, and that the cover photo should embrace what the grouping itself is. Use our best practices, and as always, brand certain you're using the perfect Facebook grouping cover photo size so no unfortunate cropping happens.

Need to revamp your group encompass photo? Start your costless trial with Snappa here.

What do yous think? What type of Facebook group photo makes you pause and take involvement? Which of our best practices are you most excited to try out for your own group? Share your thoughts and questions in the comments below!